Following the closure of the European Commission’s Call for Evidence on the review of the Tobacco Products Directive and the Tobacco Advertising Directive, Tobacco Europe calls for rules that are evidence-based, proportionate, and informed by robust scientific evidence.
Tobacco Europe contributed to this exercise with a constructive, data-driven approach, and will continue to contribute to the ongoing Open Public Consultation, which allows submissions until 14 August.
Our sector supports around 1.5 million jobs across Europe, the majority of them generated by small and medium-sized enterprises (SMEs) operating throughout the value chain ranging from manufacturers to growers, logistics, retailers. A balanced regulatory framework should take into account the interests of all the value chain stakeholders. To effectively reduce smoking prevalence, future policy must clearly distinguish between combustible and smokeless products. As combustion is the primary driver of smoking-related disease, the forthcoming Impact Assessment should evaluate the risk profiles of different products, their potential health impacts, and consumer behaviour.
Tobacco Europe calls on policymakers to embrace innovation and ensure that future regulation supports access to innovative smokeless products, helping deliver better outcomes for consumers, public health and the European economy.
You can read here our contribution in full:
